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    Vexillology is the scholarly study of flags. The term was coined in 1958 by Dr. Whitney Smith of the United States, the author of many books and articles on this subject. It was originally considered a sub-discipline of heraldry, and occasionally is still seen as such; it is also sometimes considered a branch of semiotics. * It is formally defined in the FIAV (Fédération internationale des associations vexillologiques) Constitution as "the creation and development of a body of knowledge about flags of all types, their forms and functions, and of scientific theories and principles based on that knowledge."

    A person who studies flags is a vexillologist, and by extension, a person who designs flags is a vexillographer.

    The word vexillology is a synthesis of the Latin word vexillum and the suffix –''ology'' meaning "study of". The vexillum was a particular type of flag used by Roman legions during the classical era. Unlike most modern flags which are suspended from a pole or mast along a vertical side, the square vexillum was suspended from a horizontal crossbar along its top side, which was attached to a spear.

    Vexillologists are active in dozens of national associations under the umbrella of FIAV (Fédération internationale des associations vexillologiques). Every second year, FIAV organizes the International Congress of Vexillology (ICV 2005 was in Buenos Aires, Argentina; ICV 2007 will be in Berlin, Germany). Internet activity of vexillologists is centered on the Flags of the World website and mailing list.


        Vexillology
            Principles of flag design
            Prominent vexillologists and vexillographers
            See also

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    Principles of flag design
    Flag designs exhibit a number of regularities, arising from a variety of practical concerns, historical circumstances, and cultural prescriptions that have shaped and continue to shape their evolution.

    First among the practical issues confronting a vexillographer is the necessity for the design to be manufactured (and often mass produced) into or onto a piece of cloth, which will subsequently be hoisted aloft in the outdoors to represent an organization, individual, or idea. In this respect, flag design departs considerably from logo design: whereas logos are predominantly still images to be read off a page, screen, or billboard, flags are alternately draped and fluttering images to be seen from a variety of distances and angles. The prevalence of simple bold colors and shapes in flag design attests to these practical issues.

    Flag design is also a historical process in which current designs often refer back to previous designs, effectively quoting, elaborating, or commenting upon them. Families of current flags may derive from a few common ancestors as in the cases of the Pan-African colors, the Pan-Arab colors, the Pan-Slavic colors, and the national flags inspired by the flag of Turkey.

    Certain cultures prescribe the proper design of flags, through heraldric or other authoritative systems. In certain cases, prescription may be based on religious principles; see, for example, Islamic flags. As a discipline, vexillology is beginning to promote design principles based on the its body of research on flag history and design. Prominent examples are Ted Kaye's five ''Good Flag, Bad Flag'' principles published and endorsed by the North American Vexillological Association:

      Keep It Simple: The flag should be so simple that a child can draw it from memory.
      Use Meaningful Symbolism: The flag’s images, colors, or patterns should relate to what it symbolizes.
      No Lettering or Seals: Never use writing of any kind or an organization’s seal.
      Be Distinctive or Be Related: Avoid duplicating other flags, but use similarities to show connections.

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    Prominent vexillologists and vexillographers

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    See also
     
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