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Fanta is a soft drink brand owned by The Coca-Cola Company. It is produced and distributed by The Coca-Cola Company's bottlers.
Fanta was invented during World War II in Nazi Germany by the German Coca Cola (GmbH) bottling company. Due to restrictions on shipping between Nazi Germany and the United States during hostilities, the German bottling plant could no longer get Coca Cola syrup. The CEO of the plant, Max Keith, needed to do something to keep the plant in operation and came up with a fruit flavored drink made from whatever he could find. Using apple fiber left over from cider presses and whey, a byproduct from cheese manufacture, Fanta was created and became quite popular.
The name 'Fanta' came during an employee contest to name the new beverage. Keith told them to let their Fantasie (German for imagination) run wild. On hearing that, salesman Joe Knipp spontaneously arrived upon the name Fanta.
After World War II, Fanta was introduced to the United States by Coca-Cola, and in 1960 they bought the trademark. Fanta Orange is the most popular Fanta flavor, available in 180 countries. In terms of volume, Brazil is the largest consumer of Fanta in the world. Fanta remains more popular in Europe than in the United States.
There are over 70 flavors world-wide; however, most of them are only available by region in some countries. For example, in Romania (and some other countries), there is "Fanta Shokata" based on the traditional Romanian drink "Socată" made from elderflower. In Switzerland and previously the Netherlands the local fruit, blackcurrant is used to produce Fanta as well. Some identical flavors have different names in different markets, the classic orange, for example, was rebranded "Fanta Funky Orange" in 2003 for the Nordic countries and Belgium, while other countries retain the older "Fanta Orange" brand. As of the year 2005, the Fanta brand has been connected with the word Bambaacha (or Bamboocha), which is often seen in the Fanta commercials. TaB diet Cola was originally produced by the Fanta division of Coca-cola and was, at one time, available in a variety of non-cola flavors as well.
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Ingredients
The composition of Fanta, for the same flavour, varies from country to country. For example, the European Fanta Orange has orange juice (in variable percentages), whereas the US formulation does not . The Australian as well as South American formulations also have orange juice.
Spanish Fanta Orange formulation:
United States Fanta Orange formulation:
Carbonated water, high fructose corn syrup and/or sucrose, citric acid, sodium benzoate, modified food starch, natural and artificial flavors, sucrose acetate isobutyrate, sodium polyphosphates, coconut oil, yellow 6, brominated vegetable oil, ascorbic acid, red 40, dioctyl sodium sulfosuccinate.
The combination of sodium benzoate and ascorbic acid (vitamin C) in some soft drinks may potentially lead to the formation of benzene. Benzene is a known carcinogen. However, Fanta has not been shown to contain benzene above the limits set by the EPA for drinking water.
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Advertising
In 2001, The Coca-Cola Company began folding what had been known as Minute Maid soft drinks (introduced in 1987 in the United States) and began an aggressive advertising campaign to expand the market for Fanta (which had been available in the United States since 1960), especially among younger consumers. Their campaign features The Fantanas, a fictional girl group whose tagline is Don't You Wanta Fanta? The Fantanas (and their flavors) are Kiki (orange), Sophia (grape), Capri (strawberry), and Lola (pineapple). Along with traditional television and print advertisements, Fanta has been aggressively marketed in movies targeted at teenage audiences.
Circa 2004 the Fanta website allowed people to produce their own films, based on their televised advert. The advert featured people in a foreign country, with comic subtitles for their language. The Fanta Shockata website let people do similar with a variety of video clips. This became a huge attraction to the site, and has since become a well remembered and celebrated part of the Community of Myth's historic culture - the only time Fanta itself has become part of an internet meme.
In the United States, commercials for Fanta come with the tag line, "Wanna Fanta, don't you wanta?" It was eventually changed to "Wanna Fanta, Fanta Fever!" when the Fanta Fever drink was introduced.
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Argentina
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Light Naranja (Diet/light orange)
Limón (lemon,available in some places)
Manzana (apple, retired??)
Calypso (wild fruits, limited edition)
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Australia
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In early 2006 the Fanta brand in Australia was revised to focus solely on the growing market for Orange flavoured softdrink. As a result, non-orange fanta products were deleted, and as such the current fanta range available in Australia is:
Previous flavours include:
Blue Lemonade (basically Sprite)
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Belgium
Light Funky Orange (2003) (formerly known as Orange Light)
Light Icy Lemon (2005) (foremrly known as Lemon Light)
Skwiiz (2004) (formerly known as Pomelo 2001-2004)
Fanta World Thailand Mango (2006) (limited edition 2006)
Fanta World Apple Jamaica (2006) (limited edition 2006)
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Bosnia and Herzegovina
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Brazil
Morango (Strawberry, retired)
Mix Tangerina e Laranja (Mix Mandarine and Orange)
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Bulgaria
Wild Berries (discontinued)
Madness (elderflower)(discontinued)
Dizzzy (blackcurrant) (discontinued)
Latina (formerly Exotic) (discontinued)
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Canada
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Chile
Light Orange (Diet/Light Version)
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China
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Costa Rica
Bamboocha (Nuclear Fallout flavour- discontinued)
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Croatia
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Cyprus
Watermelon (only during Summer)
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Denmark
Funky Orange (1964) (formerly known as Fanta Orange)
Light Orange (1991) (Diet/Light)
Icy Lemon (1991) (formerly known as Fanta Lemon)
Exotic Thrill (2002) (formerly known as Fanta Exotic)
Groovy Apple (2004) (formerly known as Fanta Green Apple)
Fanta has started to phase out the old Danish names on their products in Denmark, giving them new "funky" names in English.
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Dominican Republic
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Egypt
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Estonia
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Finland
Mandarine (First Fanta in Finland) (Retired)
Funky Orange (1983) (formerly known as Fanta Orange)
Free Orange (Diet/Light) (formerly known as Fanta Orange Light)
Crazy Wildberry (2003) (formerly known as Fanta Wild Berries)
Groovy Apple (2005) (formerly known as Fanta Green Apples)
Juicy Citrus (2006) (formerly known as Fanta Citrus)
Icy Lemon (2001) (formerly known as Fanta Lemon) (retired 2004)
Free Apple Lime (2005 Diet/Light)
Free Tropical Berry (2004 Diet/Light) (retired 2005)
Free Red Berries (2006 Diet/Light)
Fanta has started to phase out the old Finnish names on their products in Finland, giving them new "funky" names in English.
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France
Citron Frappé (also known as Icy Lemon in some countries)
Greenz (Apple/Melon/Lime)
Madness (Replaced by Fanta World Orange Sanguine/Fruits Rouges)
Free Framboise et Pamplemousse rose (Raspberry/Grapefruit) (diet/light)
Free Orange Peche (Orange/Peach) (diet/light)
Free Pomme Citron Vert (Apple/Lime) (diet/light)
World Fruits des bois/Citron (Berry and Lemon)
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Germany
Pink Grapefruit (retired)
Tropical Orange plus Peach
Splash Orange plus Lemon (retired)
Diät Fanta Orange (Diet/Light) (Retired, later reconceptionalized as Fanta Light)
Citrell Lemon (low sugar!)(retired)
Citrell Blood Orange (low sugar!)(retired)
Citrell Passion Fruit with Blood Orange (low sugar!)(retired)
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Grenada
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Hungary
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Iceland
Free Pineapple Grapefruit (Diet/Light)
Groovy Apple (formerly known as Fanta Green Apple)
Icy Lemon (formerly known as Fanta Lemon)
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India
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Indonesia
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As is common Southeast Asia, the sugar content of these flavours are much higher than those of the rest of the world, giving the drinks a much different taste than that of similar flavours elsewhere in the world.
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Iran
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Republic of Ireland|Ireland
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Israel
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Italy
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Japan
The Japanese word itself is in katakana/hiragana on the far left, followed by the transliteration, followed by the English translation of the word.
メロンソーダ - meron sooda/Melon Soda
トロピカルフルーツ - toropikaru furuutsu/Tropical Fruits
クラブソーダ - kurabu sooda/Club Soda
ゴールデングレープ - gooruden gureepu/Golden Grape
フルーツパンチ - furuutsu panchi/Fruit Punch
パインフルーツ - pain furuutsu/Pine Fruits
アップルミックス - appuru mikkusu/Apple Mix
ストロベリー - sutoroberii/Strawberry
パインアップル - painappuru/Pineapple
トロピカルパンチ toropikaru panchi/Tropical Punch
青りんご - midori ringo/Green Apple
マスカット - masukatto/Muskat Grape
グレープフルーツ - gureepufuruutsu/Grapefruit
スカッシュパンチ - sukasshu panchi/Squash Punch
クリアーパイン - kuria pain/Clear Pine
ゴールデンパイナップル - gooruden painappuru/Golden Pineapple
グリーンマスカット - guriin masukatto/Green Muskat Grape
クリアピーチ - kuria piichi/Clear Peach
南の島ブレンド - minami no shima burendo/South Island Blend
さっぱりリンゴ - sappari ringo/Refreshing Apple
すっきりライチ - sukkiri raichi/Clear Lychee
あっさりベリー - assari berii/Simply Berry
ファンキーレモンC - fankii remon C/Funky Lemon C
ラ・フランス - ra furansu/La France
フルーティーグレープフルーツ - furuutii gureepufuruutsu/Fruity Grapefruit
ホワイトピーチ - howaito piichi/White Peach
ゴールデンアップル - gooruden appuru/Golden Apple
さっぱりピーチ - sappari piichi/Refreshing Peach
ホワイトストロベリー - howaito sutoroberii/White Strawberry
ウィンターアップル - uentaa appuru/Winter Apple
フルーティーメロン - furuutii meron/Fruity Melon
スウィートグレープフルーツ - sueeto gureepufuruutsu/Sweet Grapefruit
ビタミンＣスカッシュ - bitamin C sukasshu/Vitamin C Squash
アミノサイダー - amino saidaa/Albino Cider
ハニーレモン - hanii remon/Honey Lemon
ラブズベリー - rabuzuberii/Raspberry
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Latvia
Cherry (Seems to be limited)
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Lithuania
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Republic of Macedonia|Macedonia (Former Yugoslav Republic of)
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Malawi
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Mexico
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The Netherlands
Blood Orange (limited Halloween edition)
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New Zealand
Summer Berry (limited edition - sold in Australia as "Wildberry")
Orange Choc Chip Spider (limited edition)
Strawberry Spider (limited edition)
Sour Apple (limited edition)
Sour Watermelon (limited edition)
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Nigeria
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Norway
Funky Orange (1961) (formerly known as Fanta Orange)
Jazzy Lemon (2001) (formerly known as Fanta Lemon)
Exotic Thrill (2002) (formerly known as Fanta Exotic)
Free Pineapple Grapefruit (Diet/Light)
Free Red Berries (Diet/Light)
Retired:
Groovy Apple (2004) (formerly known as Fanta Green Apple)
Fanta have started to phase out the old Norwegian names on their products in Norway, giving them new "funky" names in English.
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Pakistan
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Perú
Pachanga (limited edition)
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Poland
Exotic (FIFA World Cup '06 Special)
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Portugal
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Russia
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Romania
Pink Grapefruit (1999, retired)
Green Apple (2004, retired)
Latina (summer 2003, retired)
Shokata (same as "Fanta Bodza Sokk" in Hungary) (2002)
Fructe de padure (Wild Berry) (2001)
Cinnamon Rum (2003? Christams Edition)
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Serbia
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South Africa
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South Korea
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Spain
Free Naranja / Bajo en calorías (Diet/light)
Free Limón / Bajo en calorías (Diet/light)
Frutas exóticas (Tropical Fruit) (summer edition 2001)
Frutas del bosque (Berry) (summer edition 2001)
Sandia (Watermelon) (summer edition 2002, 2006 as Fanta World Japón Sabor Sandía)
Mandarina (Tangerine) (summer edition 2001, 2002)
Fanta World Brasil Sabor Uva (Grape) (summer edition 2006)
Fanta World Tailandia Pomelo rosa (Grapefruit) (summer edition 2006)
Fanta World Shokata Maldivas Sabor Cítrico y Elderflower (citric & Elderflower flavour) (summer edition 2006)
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Sweden
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Funky Orange (formerly known as Fanta Apelsin)
Exotic Thrill (formerly known as Fanta Exotiska frukter)
Crazy Wildberry (formerly known as Fanta Vilda bär)
Groovy Apple (2003) (formerly known as Fanta Gröna Äpplen)
Free Orange (Diet/Light) (formerly known as Fanta Apelsin Light)
Free Pineapple Grapefruit (2004 Diet/Light)
Free Red Berries (2005 Diet/Light)
Fanta have started to phase out the old Swedish names on their products in Sweden, giving them new "funky" names in English.
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Republic of China|Taiwan
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Thailand
As common in the south east part of Asia, the sugar content of these flavours are exceptionally much higher than in the rest of the world, giving the drinks a quite different taste compared to similar flavours around the rest of the world.
Green Soda (This flavor is not listed on the packaging, it is just called green soda or nam quiew. The taste is very similar to a green jelly drink that is popular in Thailand and Southeast Asia.)
Red Soda (This flavor is also not listed on the packaging, it is just called red soda or nam dang. The flavor is of the sala fruit.)
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United Kingdom
Zesty Berry (discontinued)
Pink Grapefruit (discontinued)
Zero Orange (diet/light) (replaced Fanta Orange Light)
Zero Lemon (diet/light) (replaced Fanta Lemon Light)
Zero Summer Fruits (diet/light)
Zero Apple (diet/light) (replaced Fanta Apple Splash)
Frozen Zesty Berry (discontinued)
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United States
Most Fanta flavors are only available in certain regions of the country, except for Orange, now available nationwide. For many years, Fanta could only be found in some areas as a fountain drink (often Fanta Root Beer and Fanta Ginger Ale or Fanta Orange). Fanta Pineapple, Strawberry, and Grape are available in many regions.
Citrus (reconceptualization of the retired soft drink, Citra; regional flavor)
Ginger Ale (available only in fountain)
Peach (available in the southeastern U.S.)
Pink Grapefruit (retired)
Red Creme Soda (retired in 1990s)
Root Beer (now normally replaced by Barq's, also from Coca-Cola)
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Flavor Listing from Coca-Colas website
Raspberry Strawberry Vanilla Cream
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See also
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